Publish 

1. Create release in Github
2. Publish to the App Catalog

Publish Blog

If the release is important enough, create a blog-post (separate instructions)

Link everything

1. Make sure the git release links both the blog and app-catalog
2. make sure the blog links both the git-code and app-catalog

Spread the word

1. Post the link in the dnn-connect facebook
2. share the post on twitter
3. if reasonable, cross-post to the DNN community blog